Reborn is developing odor sensors and data management systems based on the vision of "eliminating "somehow" smells" through scent x AI x DX. They are building a "smell data platform" that accumulates smell data from all over the world by utilizing their proprietary smell sensing devices and AI. They are using advanced sensing devices and AI analysis to identify smells, which often rely on human senses and experience, to develop and improve the quality of products for the manufacturing and food industries.